LOCATION: We are based–as is this position–in Tempe, AZ—an upbeat college town in the Greater Phoenix Metro area. THE NUTS AND BOLTS OF THE JOB: We’re looking for an exceptional individual. If it’s you, you’ll be part of the cornerstone of our firm’s internet marketing, web/traditional analytics and SEO offerings. Here’s our wish list—it’s ambitious, so we ask that you are as well: Being great with constructing and managing search engine marketing campaigns and display advertising campaigns as well as search engine optimization and having experience with retargeting, etc. all goes without saying as being required. What we’re looking for is someone whose skills go beyond the basics. Specifically, the ideal candidate will be an analytical magician (we provide rabbit and hat, but you must have your own wand) and will also: Be highly proficient in manipulating data via spreadsheets and databases Have a track record of conceiving of innovative ways to segment data in order to generate insightful analytics Possess the marketing savvy and experience to propose and drive landing page and site structure changes so as to increase client ROI Have experience with a range of analytics tools including, or similar to: Clicktale, Google Analytics, Omiture, Coremetrics, etc. Have the ability to construct advanced segments and filtering in tools such as Google Analytics Effectively interface with the CEO, COO, and Senior Web/Mobile Applications Developer to drive the integration of analytics tracking code on client sites Effectively interface with the CEO, COO, and Design & Interactive team to drive landing page and site evolution. Have familiarity with business concepts such as customer lifetime value as well as an understanding of basic financial concepts such as fixed vs. variable cost, marginal revenue and marginal cost, net present value, etc. so as to appropriately and effectively consider the impact of search marketing and display campaigns on these client metrics. This person is tasked with being the agency expert on all things related to site analytics, SEM, SEO and ROI measurement as it relates to all campaigns and activities include PR, Social Media, Print, Email Marketing, etc. Yep, we want it all. We hope you do too. Are you the guy or gal for the job? At Zion & Zion, we work hard and play hard . #J-18808-Ljbffr
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Position Type: High School Teaching/Social Studies Date Posted: 7/3/2024 Location: Madison Middle School Date Available: 08/02/2024 Closing Date: 07/09/2024 County: Boone County Schools - website