Salesforce Administrator Job at CGS (Computer Generated Solutions), New York, NY

NnQ4VTM3OW1EVlJ4WVBENjhoSldKQU41M3c9PQ==
  • CGS (Computer Generated Solutions)
  • New York, NY

Job Description

CGS seeks an experienced Salesforce Administrator to help drive our account-based marketing initiatives and provide data-driven insights to optimize our marketing efforts. In this role, you’ll be responsible for managing and optimizing our Salesforce CRM system, with a particular focus on integrating and aligning it with our Marketo marketing automation platform to drive our B2B marketing efforts. The ideal candidate will have extensive experience with Salesforce (with certification) and marketing automation platforms such as Marketo, Hubspot or Salesforce Marketing Cloud. She/he will have a strong background in ABM strategies and advanced data analytics.

This is a rare opportunity to join a dynamic Marketing team at a global organization with a marquee client list. You’ll have the resources of a global organization, coupled with the creativity and freedom of decision making of a start-up. You should be a self-starter with a passion for data-driven marketing, able to balance strategic thinking with hands-on campaign execution. You should be adept at developing a deep understanding of B2B buyer journeys, facilitating personalized, targeted campaigns that resonate.

For 40 years, CGS has enabled global enterprises, regional companies, and government agencies to drive breakthrough performance through software and business applications, enterprise learning, immersive technologies, and outsourcing services. We’re focused on creating comprehensive solutions that meet clients’ complex, multi-dimensional needs tied to their fundamental business activities.

Key Responsibilities:

  • Customize and maintain the Salesforce platform to support our B2B marketing strategies and workflows.
  • Manage the integration between Salesforce and Marketo, ensuring seamless data flow and synchronization between the two systems.
  • Build, configure, and automate marketing-specific processes within Salesforce to improve efficiency and effectiveness.
  • Create and maintain dashboards, reports, and analytics to track marketing KPIs and provide actionable insights on campaigns to stakeholders.
  • Collaborate with the Marketing team to define system requirements and implement solutions that align with our B2B marketing objectives.
  • Provide training and support to Salesforce users, including Marketing, Sales, Business Development and leadership, enabling them to leverage Salesforce and Marketo effectively.
  • Manage user accounts, permissions, and security settings to maintain data integrity and compliance.
  • Stay current with Salesforce updates and new features, particularly those relevant to B2B marketing and Marketo integration.
  • Troubleshoot issues and provide timely solutions to ensure uninterrupted marketing operations.

Qualifications:

  • Salesforce Administrator certification required.
  • 7+ years of experience as a Salesforce Administrator, preferably in a B2B marketing environment.
  • Experience with data management, analytics, and reporting in Salesforce.
  • Proficiency in Salesforce configuration, including custom objects, fields, workflows, and automation tools.
  • Experience with Marketo or similar marketing automation platforms, and knowledge of CRM-MAP integrations.
  • Strong understanding of B2B marketing processes and best practices.
  • Excellent problem-solving skills and attention to detail.
  • Ability to communicate effectively with both technical and non-technical stakeholders/
  • Preferred Skills: additional Salesforce certifications (e.g., Advanced Administrator, Marketing Cloud); experience with Salesforce Marketing Cloud; knowledge of SQL and API integrations; familiarity with marketing technologies and the broader MarTech ecosystem.

Job Tags

Similar Jobs

Endicott College

Professional Writing Tutor Job at Endicott College

 ...campus community! Please apply today if this opportunity looks like the right fit for you. Reporting to the Director of the Tutoring and Writing Center, Professional Writing Tutors help students engage thoughtfully in writing and revision, offering empathy and feedback... 

Tempus, Inc.

(Senior) Medical Science Liaison Job at Tempus, Inc.

 ...about the right treatments for the right patients, at the right time.We are looking for a high-performing and experienced Medical Science Liaison (MSL) or Senior Medical Science Liaison (Sr. MSL) to support the commercial and educational objectives of the company. We are... 

NavitsPartners

NYHSCG - Travel Endoscopy Nurse Job at NavitsPartners

Travel Endoscopy NurseLocation: Rochester, NYShift: Day 4x10-Hour (07:00 - 17:30)Job Duration: 13 weeksJob Overview:Join a supportive GI/Endoscopy team as a Travel RN. This role includes advanced procedural responsibilities and on-call duties in a teaching facility... 

Continuum Medical Staffing

Anesthesiology (Cardiac) - Physician Opportunity only Job at Continuum Medical Staffing

(Physician/MD qualifications required) Anesthesiology (Cardiac) - Large interventional pain management group located in Baltimore Metropolitan area with multiple offices and multiple doctors and PA's looking to add additional physician who is trained in interventional... 

Maimonides Medical Center

Director, Community and Government Relations Job at Maimonides Medical Center

Director, Community and Government Relations Base pay range: $125,000.00/yr - $150,000.00/yrMaimonides Health: Were Brooklyns largest healthcare system, serving over 250,000 patients each year through our 3 hospitals and over 80 community-based practices. Our core values...